Integral Ad Science (IAS) is a publicly traded technology firm based in the United States that assesses the worth of digital advertising placements. Integral Ad Science is noted for its TRAQ, a patented media quality index, and for tackling issues including fraud, viewability, and brand risk.
IAS maximizes the value of every impression by guaranteeing that advertising is seen by actual people in safe and appropriate venues, enabling contextual targeting, and optimizing supply chains. For the world’s largest brands, publishers, and platforms, our objective is to be the worldwide bar for trust and transparency in digital media quality. This is accomplished via data-driven technologies that provide actionable real-time signals and insight.
IAS’s core values:
- Innovation
- Accountability
- Inclusiveness
- Honesty, transparency and integrity
- Customers come first
- Risk-takers and action oriented
Key features:
- We co-innovate with the ad tech community to create integrated solutions
- We put our clients first, creating partnerships that solve your unique challenges
- We move quickly to help our customers stay ahead of a rapidly shifting digital landscape
Office Locations
HEADQUARTERS
95 Morton Street, 8th floor
New York, NY 10014
USA
Rua Prof. Atílio Innocenti
165 Vila Nova Conceição
São Paulo/SP –CEP: 4538-000
Brazil
5th floor
16 New Burlington Pl
London W1S 2HX
United Kingdom
WeWork – 4 rue Jules Lefebvre
75009 Paris
France
12F Hibiya Mitsui Tower
1-1-2 Yurakucho Chiyoda-ku
Tokyo, 100-0006
Japan
Level 9 50 Pitt Street
Sydney, NSW 2000
Australia
Integral Ad Science Data
Founded: | 20099 |
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Employees: | 600+ |
Revenues: | Over $100 Million |
Social Presence: | 8.8k |
Website Traffic: | - |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
Integral Ad Science Info
Types: | Ad Fraud |
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Ad Formats: | - |
Models: | - |
Trading Models: | - |
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Listen up: in-app audio advertising faces rising fraud threat Posted on March 17, 2023 by Anne Freer A study by Integral Ad Science found that the majority of media experts were concerned about audio ad fraud while....
- Transition with Ease to IAS: A Message for Oracle Customers, Partners, and Employees For Oracle Advertising customers and partners, IAS is here to facilitate your smooth transition to our Measurement and Optimization solutions.
- Total Media Quality Now Live on Pinterest IAS and Pinterest have joined forces to provide Brand Safety and Suitability Measurement aligned to the GARM framework, as part of Total Media Quality for Pinterest.
- IAS and Sincera Announce Strategic Multi-Year Partnership to Enhance AI-Driven Measurement and Optimization Solutions IAS and Sincera announced today a multi-year, exclusive partnership to enhance AI-driven measurement and optimization solutions to drive omnichannel media quality. Read more here.
- IAS Partners with Lunio to Provide Click Fraud Measurement and Protection IAS is teaming up with Lunio in a first-to-market partnership to provide post-click measurement and protection across search, social, and display networks. Read more here.
- Boost Campaign Success with MFA Measurement & Optimization MFA, an acronym for Made-for-Advertising, epitomizes a category of websites built on catchy headlines, clickbait, and controversial content to drive traffic and ad revenue. How can marketers detect and...
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